Skip to content

Rewards Program

Reward Programs for Credit Cards, Travel, Hotels and More

Menu
  • Reward Programs
  • Credit Card Rewards
  • Travel Rewards
  • Hotel Rewards
  • Other Rewards
Menu

Banks Still Have Cards to Play in Payments Race

Posted on January 7, 2021 by Rewards


With people traveling less and spending more on digital platforms, banks with big credit-card units may have lost some relative luster with investors. But they still have cards to play.

JPMorgan Chase recently acquired the global loyalty division of cxLoyalty Group Holdings. That business serves credit-card rewards programs and helps connect them to a number of ways that rewards can be used.

The move suggests in part that JPMorgan Chase sees travel and cards continuing a long-running association, and the deal includes travel services. Americans may have started using different cards or scrambled to find other uses for points in 2020, and lenders have responded by upping rewards for activities such as grocery shopping and streaming. But many firms are betting that a pent-up desire for escape still exists, and spenders will be eager to use points as much as ever once more movement is feasible.

The deal is also notable for coming during the emergence of many technology players in payments and rewards. PayPal has been beefing up its platform that gives its users ways to use their card points, and investing in other inducements to shop, such as the digital coupon-clipping service Honey. Meanwhile, part of the buy-now-pay-later platform Afterpay’s success is that shoppers can find merchants through Afterpay, rather than just the other way around. The company said this week that referrals to partner merchants this holiday season more than doubled versus the prior year through its Shop Directory service. Afterpay also has a rewards program for users related to on-time payments.

A risk of this emerging payments ecosystem to card issuers is that they become somewhat secondary to the e-commerce value chain. Even if people will be traveling again, they might be shopping for that travel quite differently. By buying a rewards company, JPMorgan Chase can have a broader role, with a two-sided platform connecting customers to a wider network of merchants and ways to use rewards.



Source link

Ask Jeeves
Ask Jeeves

Rewards Programs

  • What Animal Crossing Character Are You Based On Your Zodiac?
  • My Husband And I Have ## Separate Travel Credit Cards Between Us, Here’s Why
  • This Is the Average Cost of a Wedding in 2022
  • More Americans Are Using Digital Wallets Than Ever. Which One Should You Choose Right Now?
  • Amazon Credit Card Offering $200 Gift Card as Welcome Bonus
  • NERD WALLET: Lessons I wish I’d learned sooner about travel
  • Wyndham Rewards To United Airlines MileagePlus Conversion Bonus July 1 – 31, 2022
  • Citi AAdvantage Executive World Elite Mastercard: Is It Worth the Annual Fee?
  • How To Get Amazon Prime Membership For Free
  • The 5 Best Credit Cards for Seniors and Retirees in 2022
  • Cembra launches Certo! – a new range of credit cards offering money back rewards and other innovative services
  • 5 On Your Side gets gas rewards app back online :: WRAL.com
© 2022 Rewards Program | Powered by Superbs Personal Blog theme