A fast-casual beverage chain that bills itself as inspiring patrons to live healthy, active lifestyles has come to the Lehigh Valley.
Humza Tanvir, franchise owner, already owns four other Smoothie King locations in Pennsylvania and New Jersey. Tanvir earned a bachelor’s degree in mechanical engineering from Rutgers University in New Brunswick, New Jersey. He has previous work experience as a consultant in computer software.
“As the first Smoothie King in the Lehigh Valley, I’m very excited to show locals the healthy and delicious menu items Smoothie King offers,” Humza said. “Each Smoothie King location matches their community, so I know the Whitehall location will be a great success.”
The Dallas, Texas-based chain is known for its 70 blends in four categories: fitness, slim, wellness and “break time.” Fitness is blended with protein-rich ingredients to help patrons fuel up or recover faster; slim is blended in a way to help patrons stay on track of their goals with under 350 calories for every 20-ounce concoction; wellness is blended with vitamins essential to maintaining a healthy body; and “break time” is blended as a reward for patrons or simply for them to enjoy the day.
There’s also six different smoothie blends for children, featuring such choices as the Apple Kiwi Bunga, Choc-A-Laka, and Strawberry Bluegirt Blitz.
Smoothie King in recent years implemented its Clean Blends promise as part of its mission to be more transparent about which ingredients go and don’t go into each smoothie. The commitment also meant more whole fruits and organic vegetables, such as mangoes, blueberries, kale and spinach in menu items. The “No-No” list includes zero added sugar in many purpose blends and a menu with absolutely no artificial preservatives, flavors, colors and other ingredients. The full list can be found here and the commitment was last updated in December 2020, according to the chain’s website.
Smoothie King during the coronavirus pandemic is offering contactless services, such as carryout, pick-up and delivery. There’s also a healthy rewards program, in which patrons through the chain’s mobile app receive points with each purchase toward free smoothies, exclusive offers and personalized discounts. Orders also can be placed for pickup in advance through the app.
Smoothie King was founded in 1973 by Steve Kuhnau, whose mission was to help people in obtaining health goals, according to the chain’s website. Currently, the chain has more than 1,000 locations worldwide. In July 2012, Kuhnau sold the brand to SK USA, Inc., headed by Wan Kim, a successful franchisee with more than 100 stores throughout South Korea.
The Whitehall location, featuring a drive-thru, is open from 7 a.m. to 9 p.m. Monday through Friday; 8 a.m. to 9 p.m. Saturday; and 10 a.m. to 8 p.m. Sunday. Smoothie King joins several other restaurants and retailers at MacArthur Commons, a nearly 400,000 square-foot shopping center owned by Montgomery County-based Abrams Realty & Development.
The center includes T.J. Maxx, Burlington Coat Factory, Dick’s Sporting Goods, Planet Fitness, Qdoba Mexican Eats, Burger King, Arby’s and Panera Bread.
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Pamela Sroka-Holzmann may be reached at firstname.lastname@example.org.