The Halal Guys, a fast casual Middle Eastern restaurant, is launching its first-ever catering rewards program on May 6. The new program will integrate with the existing rewards program, according to a press release.
Each member of the current rewards program will be able to redeem both regular and catering rewards points. Members of the program will earn points with each catering order, and will earn perks such as free sandwiches and platters, or up to $100 in bonus money on their account.
The company’s rewards program launched in November 2016, and in 2017, was named the winner of the Paytronix Loyaltees Award for Best Restaurant Loyalty Launch. The program secured 17,000 registered members and had more than 50,000 transactions with a rewards card in the first two months.
In November 2017, the company launched its first mobile app, which supported the rewards program.
Topics: Catering, Loyalty Programs, Marketing
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